Made for Keeps
I made what we couldn't find.
I couldn't find a jewellery brand to stock in Positive Retail at the right quality and price point that fitted our values, so I created it with a UK-based female team of jewellery obsessives.
I wanted recycled metal, quality jewellery that earns a place in your life and is valued, not something that's a quick drop or too precious to wear. For Keeps is here for the everyday. Timeless quality classics that you will use and love over and over.
Treat this jewellery like Jane did her Birkin, lived in and loved.
Hope you love shopping it as much as we did creating it,
Anna xx
Sterling Silver
All our silver products are recycled 925 silver, thickly plated onto a core of recycled brass. Handmade in Jaipur, by artisans who've been doing this for generations.
18kt Gold Plated
All our gold products are recycled 18kt gold, thickly plated onto a core of recycled brass. Handmade in Jaipur, by artisans who've been doing this for generations.
TESTIMONIAL
“Love my necklace”
Dame Tracey Emin (from her bed)
98% recycled precious metals
Because leaving a lighter footprint matters to us and our customers.
12 month warranty
Because saying something and standing behind it are two different things. Trust shouldn't be a leap of faith.
RJC-certified, handmade in Jaipur
Because great craftsmanship deserves the best sourcing- verified by the Responsible Jewellery Council.
By Anna Woods, Positive Retail
A trusted, female B Corp retailer, so you know who stands behind it.